If you’re drowning in metrics but still unsure what’s actually working, you’re not alone. Most dashboards track activity – not impact.
In this post, we break down the core metrics that matter, and how Algoricum’s AI-powered dashboard helps you track real ROI without getting lost in the weeds.
Here’s the problem with most dashboards:
They show you everything… except what you actually care about.
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Clicks.
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Likes.
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Impressions.
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Sessions.
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CTR.
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Bounce rate.
It’s like trying to measure your business health with a Fitbit that only tells you how many times you blinked.
What most leaders really want to know is simple:
Are we making money – or wasting time?
Why most dashboards don’t help
Most tools focus on activity.
But activity ≠ outcomes.
If your team is chasing dozens of micro-metrics, but can’t clearly see:
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Where revenue is coming from
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Which leads are converting
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Which campaigns are moving the needle
…then your “insights” are just noise.
What a real ROI dashboard should track
At Algoricum, we focus your dashboard on 5 key indicators that drive revenue:
| Metric | What It Tells You |
|---|---|
| Leads Captured | Are we attracting the right audience? |
| Lead-to-Customer | Are we converting them efficiently? |
| Revenue per Channel | Which efforts are actually making us money? |
| Cost per Acquisition | Are we overspending to get clients? |
| Time Saved | How much manual effort is AI replacing? |
No fluff.
Just answers that impact the bottom line.
How AI Knows Which Leads Are Worth Your Time
The Algoricum difference: Dynamic, AI-driven insights
What makes our dashboard different?
Real-time feedback
No more waiting for monthly reports. You’ll see which campaigns, emails, or follow-ups are working—as they happen.
Adaptive performance tracking
Algoricum learns which metrics actually drive your business goals and surfaces those automatically—no setup needed.
Unified across channels
Email, SMS, chatbot, ads – one dashboard pulls it all together so you can stop hopping between platforms.
Lead journey clarity
See exactly what actions led to each conversion. Know which message closed the deal—not just which ad got the click.
HubSpot: How to Build a Marketing Dashboard That Actually Drives Results
What this looks like in action
Let’s say you ran a lead gen campaign.
Instead of just seeing “200 clicks,” your Algoricum dashboard shows:
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54 new leads
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18 booked calls
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12 converted to clients
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$24,600 in new revenue
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2 top-performing messages driving most conversions
Now you know exactly what to scale—and what to cut.
Why Off-the-Shelf AI Tools Are Costing You Customers
Track what matters – ditch the rest
If your dashboard doesn’t tell you:
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What’s working
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What’s not
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What to do next
…it’s just a prettier version of confusion.
With Algoricum, your dashboard doesn’t just measure ROI.
It helps you create it.
